|
|
|
AGENDA
| Sunday, October 18, 2009 / Arrival Day |
| 3:00 - 7:30 pm |
Registration Open |
| 6:00 - 7:30 pm |
WELCOME RECEPTION |
| Evening |
Sponsor Dinners |
| Monday, October 19, 2009 / First Day of Sessions |
| 7:30 - 11:30 am |
Registration Open |
| 7:30 - 8:15 am |
Networking Breakfast |
| 8:15 - 8:25 am |
WELCOME REMARKS |
| 8:25 - 9:15 am |
Opening Keynote
A NEW DESIGN MODEL FOR INNOVATION
Speaker: Robert C. Wolcott, Founder & Executive Director, Kellogg Innovation Network (KIN), Kellogg School of Management, Northwestern University
Professor Robert C. Wolcott, Founder and Executive Director of the Kellogg Innovation Network (KIN) at the Kellogg School of Management examines how established companies are applying new models of innovation for creating new businesses, not just new products. An expert on corporate innovation and entrepreneurship, Professor Wolcott will share insights into how successful companies approach innovation as a new business design challenge, and build the organization and infrastructure to support success.
|
| 9:20 - 10:10 am |
General Session #1
EFFECTIVE COLLABORATION: THE CHALLENGES & OPPORTUNITIES
Speakers:
- John S. Phillips, VP Customer Supply Chain & Logistics, PepsiCo, Inc.
- Pete Bonneau, VP Dry Category Management & Supply Chain, Food Lion LLC
PepsiCo and Food Lion LLC will discuss how collaborating has led to success despite the challenging economic environment. Today, it is even more important for manufacturers and retailers to work together to win at the shelf, working through complex supply chain problems together. This session will highlight best practices, including the problems and perks of collaboration.
|
| 10:10 - 10:25 am |
NETWORKING COFFEE BREAK
|
| 10:25 - 11:15 am |
General Session #2
LEVERAGING EMERGING TECHNOLOGY
Speaker: Daniel Oing, Director, Enterprise Data Management, PayPal Inc.
One of the top challenges for consumer goods companies is reaching the ever-fickle consumer in the so-called digital age. Unarguably, "social networking" sites and other emerging technologies play a critical role in shaping consumer trends and purchasing habits and must be considered in marketing strategy. The session will offer perspective from the inside.
|
| 11:15 am |
BREAK FOR AFTERNOON ACTIVITIES
|
| 12:30 pm |
Shotgun start for Golf
|
| 6:30 - 7:30 pm |
COCKTAIL RECEPTION
|
| Evening |
Sponsor Dinners
|
Tuesday, October 20, 2009 / Second Day of Sessions
|
| 7:30 am - 5:30 pm |
Registration Open |
| 7:30 - 8:15 am |
NETWORKING BREAKFAST
|
| 8:15 - 8:20 am |
DAY TWO OPENING COMMENTS / PRESENTATION OF GOLF AWARDS
|
| 8:20 - 9:10 am |
Day Two Keynote
RE-WRITING THE RETAIL PARADIGM
Speaker: Brian Wiegand, CEO and Co-Founder, Alice.com
In today's market the route to consumers for branded manufacturers is more fractured than ever. Today's keynote will focus on a very unique and innovative model for selling products directly to consumers that is very different from traditional retail. Alice.com CEO and Co-Founder Brian Wiegand shares a new platform for achieving that goal; a model that shrinks the chain from supplier to consumer, creates a new assertion of brand loyalty and allows the consumer to becomes her own shelf merchandiser while benefiting the brand owner with valuable consumer insights and marketing outreach.
|
| 9:15 - 10:05 am |
General Session #3
TECH TRENDS PANEL
Moderator: Lora Cecere, Vice President, Head of Research, AMR Research
Panelists:
1. Randy Benz, VP & Chief Information Officer, Energizer
2. Brendan O'Malley, VP & Chief Information Officer, The Tasty Baking Company
3. Mansour Zadeh, Chief Information Officer, Smithfield Foods
4. Joseph Zakutney, Vice President, Application Development, The Hershey Company
This joint CGT/AMR Research survey covers the various technologies in the consumer goods industry, reviews the current state and looks to the future. Lora Cecere, Vice President and Head of Research with AMR Research, moderates this panel of three top consumer goods executives to hear first hand what they think of the results.
|
| 10:05 - 10:30 am |
NETWORKING COFFEE BREAK
|
| 10:30 - 11:20 am |
General Session #4
ACQUISITION INTEGRATION
Speaker: Andy Platt, CIO, The J.M. Smucker Company
Many companies in the CG industry have grown by acquiring brands and products. For the J. M. Smucker Company, this strategy has been a primary growth driver and has helped propel the company from a $650 million organization in 2002 to a projected $4.5 billion enterprise in FY2010. In this session, CIO Andy Platt will discuss how the company integrates acquisitions from a business process and technology perspective while preserving the company's unique culture.
|
| 11:25 am - 12:15 pm |
General Session #5
DEMAND SENSING AND DOWNSTREAM DATA
Speaker: Mark Kremblewski, Global Business Expert / Demand Planning, The Procter & Gamble Company
CG companies have been gleaning insights from demand data for years, but now that retailers are sharing more granular data in a timely fashion, including POS, inventory levels, even demographic or RFID data, the stakes have increased. Suppliers are challenged to quickly make sense of disparate formats to provide feedback to retail customers as well as internal stakeholders like sales, marketing, supply chain, and more. In this session, hear how Procter & Gamble is focused on a breakthrough way of using this data in the supply chain.
|
| 12:15 - 1:30 pm |
NETWORKING LUNCHEON with Topic Tables
|
1:30 - 2:15 pm
|
Concurrent Sessions - Set #1
TOPIC #1-A: SUSTAINABLE LOGISTICS
Speaker: Harry Haney, Associate Director, Transportation Planning, Kraft Foods Inc.
Sustainability has been a top initiative for suppliers and retailers, and its impact is being felt in all facets of business. This session will focus on sustainability from the logistics perspective, and will feature Harry Haney from Kraft, who has helped the environment by implementing award-winning "green" practices in execution and transportation processes.
TOPIC #1-B: UNVEILING THE SECRETS OF SOCIAL MEDIA
Speaker: Bill Palmer, Lead Brand Architect, Activate Media Group
In this session, leading integrated new media specialist Bill Palmer will offer practical and valuable insight into the post-conventional consumer mind-set, giving you a clear understanding of social media's landscape, purpose and impact. This high-level overview will explore how you can begin leveraging the brain power and communication abilities of your entire enterprise network to maximize growth at a minimal cost. Sharing real case studies, Palmer will guide you through the rewards to be reaped by embracing online social media, networking, publicity and branding strategies. He will finish with a look towards the future and the impact social media can and will have on consumer events.
|
| 2:15 - 2:30 pm |
NETWORKING COFFEE BREAK |
| 2:30 - 3:15 pm |
Concurrent Sessions - Set #2
TOPIC #2-A: DSD
Speaker: Gerry Mecca, Vice President of IT, Dr Pepper Snapple
Direct store delivery has become an effective means of replenishment for many CG companies. Yet DSD tactics can be leveraged for traditional warehouse delivered products as well. In this session, Gerry Mecca from Dr Pepper Snapple Group explores the benefits of DSD and shares best practices that can improve overall customer performance.
TOPIC #2-B: TRADE ANALYTICS
Speaker: Tony Bender, VP & CIO, Alberto Culver Company
The challenge is not in getting data, but in knowing what to do with it, and CG companies know that to leverage information successfully they must employ best practices around business intelligence and analytics. In this session, we will hear how Alberto-Culver Company is doing just that.
|
| 3:20 - 3:50 pm |
Concurrent Sessions (featuring Sponsors) - Set #3
TOPIC #3-A: Impact of Impending Food Safety Legislation Upon CG Companies
Speaker: Ravi Sankar, Practice Lead, HCL
Executive Participant: Andrejs Bocek, Sr. Dir. of IT, U. S. Foods Inc.
Conference sponsor HCL focuses this discussion on the CG impact of impending food safety legislation.
TOPIC #3-B: Social Media: Listen, Understand, Respond
Speaker: Karl Steiner, Industry Executive, Oracle
Conference sponsor Oracle focuses this discussion on maximizing social media through understanding and response.
|
| 3:55 - 4:25 pm |
Concurrent Sessions (featuring Sponsors) - Set #4
TOPIC #4-A: Leveraging Predictive Analytics in Demand Management
Speaker: Mike Bruening, Sr. Vice President / Analytics, IRI
Conference sponsor IRI focuses this discussion on strategic leveraging of predictive analytics in demand management.
TOPIC #4-B: Harnessing the Power of Consumer Advocacy to Fuel Efficient Growth
Speaker: Art Ash, Principal, Deloitte Consulting LLP
Conference sponsor Deloitte Consulting LLC focuses this session on harnessing the power of consumer advocacy to drive efficient growth.
|
| 6:30 - 9:30 pm |
EVENING ACTIVITY - CASINO NIGHT
|
| Wednesday, October 21, 2009 / Closing Day |
| 8:00 - 11:00 am |
Registration Open |
| 8:00 - 9:15 am |
NETWORKING BREAKFAST with SPEAKER
|
| *8:20 - 8:25 am |
DAY THREE OPENING COMMENTS
|
| *8:25 - 9:15 am |
General Session #6
SHARED STRATEGY PANEL
Moderator: Simon Ellis, Practice Director / Supply Chain Strategies, IDC Manufacturing Insights
Panelists:
1. Nick Andromidas, Executive Director of Sales, Sony Pictures Entertainment
2. John Kittle, VP / Business Development, Marcal Manufacturing LLC
3. Kirsten Krantz, COE - Global Demand Management, Kraft Foods
Always a lively panel, once again this session will highlight the annual Shared Strategy Study, conducted in partnership IDC, a Manufacturing Insights Company. IDC practice leader Simon Ellis will moderate as CG executives come together and talk about the state of collaboration.
|
9:20 - 9:45 am
|
Business & Technology Awards Ceremony
|
| 9:45 - 10:00 am |
Networking Break
|
| 10:00 - 10:50 am |
General Session #7
"WINNING PERSPECTIVES" - A Panel Discussion
Moderator: Kara Romanow, Executive Editor, Consumer Goods Technology
Panelists: Winners of this year's CGT Business & Technology Awards
Some of this year's Business & Technology Award winners will sit down with CGT executive editor Kara Romanow to share insights from their award-winning initiatives.
|
| 10:55 - 11:45 am |
Closing Keynote
INNOVATION & IT
Speaker: Carol Schillat, Sr. Director of Information Technology, Heineken USA Inc.
In our closing session, we will hear from Heineken USA on how it has creatively introduced innovation strategies into their IT organization to better equip employees with technology and services that suit their individual business needs. Benefits included increased employee satisfaction as well as improved IT efficiency and reduced cost.
|
11:45 - 11:50 am
|
OFFICIAL CLOSING COMMENTS
|
| 11:50 am |
2009 CGB&TLC; Concludes |
|
| |
|